With content marketing you can of course achieve measurable effects in terms of traffic, SEO and sales increase.
Tobias Schiller
Inbound Marketing Manager
Keyword analysis and user-focused SEO measures are a fundamental part of any content strategy.
We develop ranking optimized content hubs for your company, for example online magazines and corporate blogs.
We develop storytelling measures with potential for high user engagement and high virality potential.
We develop a social media content strategy to generate user engagement and increase reach.
We design all content measures with high usability and excellent user experience for the target group.
The content is developed according to scalable targets and KPIs to generate a maximum conversion rate.
The ZIOM model was developed specifically for the content strategy and takes all relevant components into account. In this article you will find a step-by-step guide for developing your own strategy.
Content marketing is no longer just an option. In order to appear dominant on the market, you have to convince with creative ideas! This article presents some of the best ideas from B2B and B2C.
The content marketing process can quickly become overburdened in its complexity. Inbound Marketing Editor Jenna Jörn from the Home Office explains how the content marketing process can be efficiently designed based on the 5 phases of the ZIOM model.
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